BrandOS Season 2 · by Designare

Become an irresistible
designer for any brand in 2 weeks

Become an irresistible
designer for any brand in 2 weeks

BrandOS Season 2 takes you through the complete modern branding process brief, research, strategy, identity, brand systems, applications, presentation and the sale.
2 weeks. 4 to 8 live sessions. One branding operating system.


BrandOS Season 2 takes you through the complete modern branding process brief, research, strategy, identity, brand systems, applications, presentation and the sale.
2 weeks. 4 to 8 live sessions. One branding operating system.

The BrandOS Season 2 Showcase

Why BrandOS exists

Most designers know how to make something look good. But when a real branding project lands in front of you, the difficult questions begin. What do you research? How do you find the right direction? How do you turn strategy into visuals? How do you build more than just a logo? Where does AI actually fit? And eventually: how do you get someone to pay you properly for it?

Most designers know how to make something look good. But when a real branding project lands in front of you, the difficult questions begin. What do you research? How do you find the right direction? How do you turn strategy into visuals? How do you build more than just a logo? Where does AI actually fit? And eventually: how do you get someone to pay you properly for it?

AI, properly

This season goes much deeper into AI

Not AI-generated logos. Not a list of random tools. Not shortcuts that replace thinking. AI as a real part of a serious branding workflow.

Build from Scratch

Start from research, not a template. AI helps you decode a brief, map competitors and understand an audience in hours instead of days.

Real time direction

Explore more directions before you commit. Test more territories, moodboards and visual worlds, then choose with evidence.

The System

The BrandOS system

Four modules across two weeks : Soul, Face, Body and Sell. Every module ends with something you have actually built, not a template and not a download.

01

Soul : Understand Before You Design

01

Soul : Understand Before You Design

01

Soul : Understand Before You Design

Great branding starts before the first sketch. You’ll learn how to decode a client brief, conduct research, analyse competitors, understand audiences, define positioning and build a clear creative strategy.

You’ll work through : Research, positioning and creative strategy

  • Client brief decoding

  • Research frameworks

  • Competitor analysis

  • Audience understanding

  • Positioning

  • Brand personality

  • Creative strategy

  • Visual territories

  • AI-assisted research and exploration

The goal : Know why you’re designing before deciding what you’re designing.

02

Face : Turn The Thinking Into An Identity

02

Face : Turn The Thinking Into An Identity

02

Face : Turn The Thinking Into An Identity

Strategy only becomes valuable when it translates into a visual language. We’ll break down how to turn strategic thinking into an identity that actually communicates.

You’ll explore : Logo, type, colour and creative direction

  • Logo direction

  • Typography

  • Colour

  • Composition

  • Moodboards

  • Visual language

  • Creative direction

  • AI-assisted exploration

  • Connecting identity decisions back to strategy

The goal : Build identities with intention, not decoration.

03

Body : Turn The Identity Into A Brand

03

Body : Turn The Identity Into A Brand

03

Body : Turn The Identity Into A Brand

A logo isn’t a brand. A brand needs a system. You’ll learn how to take your identity and build the visual world around it from graphic devices and imagery to layouts, applications and campaign assets.

You’ll work through : Systems, applications and production

  • Graphic systems

  • Imagery

  • Art direction

  • Layouts

  • Applications

  • Campaign assets

  • Mockups

  • Brand consistency

  • AI-assisted visual production

The goal : Create a brand system that can actually live in the real world.

04

Sell : Making Good Work Is Only Half The Job

04

Sell : Making Good Work Is Only Half The Job

04

Sell : Making Good Work Is Only Half The Job

A great designer who can’t sell their work will always be limited by the opportunities that come their way. BrandOS also teaches the commercial side of branding.

You’ll learn how to : Present, package, price and close

  • Present concepts

  • Package branding services

  • Price projects

  • Structure proposals

  • Run discovery calls

  • Handle revisions

  • Communicate with clients

  • Turn projects into case studies

  • Sell branding projects properly

The goal : Stop treating selling as something separate from design.

Rooms

Studio & Insider : Where The Work Gets Built

Rooms

Studio & Insider : Where The Work Gets Built

Rooms

Studio & Insider : Where The Work Gets Built

Session 05 : Build Room - Live Project Critique

Studio & Insider. Bring your BrandOS project. We’ll break down what is working, what is weak and what needs to change. A highly interactive working session.

We’ll review : Everything you’ve built so far

  • Strategy

  • Creative direction

  • Identity

  • Typography

  • Colour

  • Brand system

  • Applications

  • Presentation

Session 05 : Build Room - Live Project Critique

Studio & Insider. Bring your BrandOS project. We’ll break down what is working, what is weak and what needs to change. A highly interactive working session.

We’ll review : Everything you’ve built so far

  • Strategy

  • Creative direction

  • Identity

  • Typography

  • Colour

  • Brand system

  • Applications

  • Presentation

Session 06 : Ship Room - From Good Work to Finished Work

Studio & Insider. The final 20% that separates decent branding from portfolio-worthy branding and the session where you prepare your work for the ₹50,000 BrandOS Competition.

We’ll work on : The finishing pass

  • Art direction

  • Mockup refinement

  • Stronger applications

  • System cohesion

  • Presentation polish

  • Final project preparation

Session 06 : Ship Room - From Good Work to Finished Work

Studio & Insider. The final 20% that separates decent branding from portfolio-worthy branding and the session where you prepare your work for the ₹50,000 BrandOS Competition.

We’ll work on : The finishing pass

  • Art direction

  • Mockup refinement

  • Stronger applications

  • System cohesion

  • Presentation polish

  • Final project preparation

Session 07 : The Big Branding Project Playbook

Insider only. How bigger branding engagements actually run the complete commercial lifecycle, end to end: Lead → Qualification → Discovery → Scope → Proposal → Pricing → Payment → Timeline → Milestones → Strategy Presentation → Identity Presentation → Feedback → Handoff → Upsells.

You’ll see how the process changes across : Three project sizes

  • ₹50K projects

  • ₹1L projects

  • ₹2L+ projects

  • What changes as scope, client expectations and commercial value increase

Session 07 : The Big Branding Project Playbook

Insider only. How bigger branding engagements actually run the complete commercial lifecycle, end to end: Lead → Qualification → Discovery → Scope → Proposal → Pricing → Payment → Timeline → Milestones → Strategy Presentation → Identity Presentation → Feedback → Handoff → Upsells.

You’ll see how the process changes across : Three project sizes

  • ₹50K projects

  • ₹1L projects

  • ₹2L+ projects

  • What changes as scope, client expectations and commercial value increase

Session 08 : The Closing Room

Insider only. How to actually get the project signed. Pure business.

We’ll cover : Discovery call to signature

  • Discovery call questions

  • Finding the real business problem

  • Asking about budget

  • Presenting pricing

  • Handling “too expensive”

  • Avoiding endless negotiation

  • Scope control

  • Revision management

  • Retainers & extensions

  • Referrals

  • Turning one project into more work

Session 08 : The Closing Room

Insider only. How to actually get the project signed. Pure business.

We’ll cover : Discovery call to signature

  • Discovery call questions

  • Finding the real business problem

  • Asking about budget

  • Presenting pricing

  • Handling “too expensive”

  • Avoiding endless negotiation

  • Scope control

  • Revision management

  • Retainers & extensions

  • Referrals

  • Turning one project into more work

Included : The BrandOS Resource Vault

Studio & Insider. ₹50,000+ worth of BrandOS resources and documentation you keep for good.

  • Client brief frameworks

  • Discovery question bank

  • Brand strategy documents

  • Competitor audit systems

  • Creative direction templates

  • AI prompt workflows

  • Brand system checklists

  • Presentation structures

  • Proposal frameworks

  • Pricing documents

  • Revision systems

  • Client communication templates

  • Case study frameworks

Included : The BrandOS Resource Vault

Studio & Insider. ₹50,000+ worth of BrandOS resources and documentation you keep for good.

  • Client brief frameworks

  • Discovery question bank

  • Brand strategy documents

  • Competitor audit systems

  • Creative direction templates

  • AI prompt workflows

  • Brand system checklists

  • Presentation structures

  • Proposal frameworks

  • Pricing documents

  • Revision systems

  • Client communication templates

  • Case study frameworks

Insider : Your Personal BrandOS Playbook

A framework you can keep using long after the season ends your own internal branding workflow, written down.

Inside : A repeatable process

  • Internal branding workflow

  • Commercial project frameworks

  • ₹50K · ₹1L · ₹2L+ project breakdowns

  • Deeper project feedback

  • Private advanced sessions

Insider : Your Personal BrandOS Playbook

A framework you can keep using long after the season ends your own internal branding workflow, written down.

Inside : A repeatable process

  • Internal branding workflow

  • Commercial project frameworks

  • ₹50K · ₹1L · ₹2L+ project breakdowns

  • Deeper project feedback

  • Private advanced sessions

The Journey

The complete BrandOS journey

The complete BrandOS journey

By the end of BrandOS you should be able to take a real client project all the way through and keep a repeatable process you can return to when the next client walks through the door.

01

Brief

02

Research

03

Strategy

04

Direction

05

Identity

06

System

07

Applications

08

Presentation

09

Sale

2

2

Weeks

4-8

4-8

Live sessions

01

01

Complete branding operating system

A system that helps you think better, design better, ship faster, present with confidence and sell the work properly.

A system that helps you think better, design better, ship faster, present with confidence and sell the work properly.

Pricing

Choose your BrandOS experience

Choose your BrandOS experience

Three levels. Three different outcomes. Choose how deeply you want to enter the system.

BRANDOS CORE

Learn the system.

₹1,500

₹2,300

50 seats

35% OFF

For designers who want to understand the complete BrandOS process, from the first brief to the final sale.

What’s included

  • 4 live sessions across 2 weeks

  • Session 01 : Soul - Brand Strategy & Direction

  • Session 02 : Face - Building the Identity

  • Session 03 : Body - Building the Brand System

  • Session 04 : Sell - Presenting & Selling Branding Work

  • Full BrandOS curriculum

  • AI workflows used throughout the process

  • Session recordings

  • Core templates & frameworks

  • Brand building challenge

  • Certificate of completion

Core is for you if you want to learn how the entire system works.

BRANDOS STUDIO

Most Popular

Build it. Submit it. Get it critiqued.

₹5,000

₹7,700

Only 30 seats

35% OFF

For designers who want to build alongside us, with their work critiqued and shipped in two extra rooms.

What’s included

  • Everything in Core

  • 6 live sessions

  • Session 05 : Build Room - Live Project Critique

  • Session 06 : Ship Room - From Good Work to Finished Work

  • Additional build & implementation sessions

  • Project feedback and live critiques

  • Submission reviews

  • Priority participation

  • Access to the ₹50,000 BrandOS Competition

  • ₹50,000+ worth of BrandOS resources & documentation

  • The full BrandOS Resource Vault

  • Certificate of completion

Studio is for you if you want to build the work, not just learn about it.

BRANDOS INSIDER

Learn the process behind the process.

₹11,000

₹16,900

Only 20 seats

35% OFF

For designers who want to turn branding into a serious, high-ticket service they can run repeatedly.

What’s included

  • Everything in Studio

  • 8 live sessions

  • 2-3 extra sessions on branding basics - logo, colour, typography and stylescapes

  • Session 07 : The Big Branding Project Playbook

  • Session 08 : The Closing Room

  • Private advanced sessions

  • Deeper project feedback

  • Personal BrandOS Playbook

  • Internal branding workflow

  • Commercial project frameworks

  • ₹50K · ₹1L · ₹2L+ project breakdowns

  • Full BrandOS Resource Vault

  • Access to the ₹50,000 BrandOS Competition

  • Certificate of completion

Insider is for you if you want to turn branding into a serious, high-ticket service.

The Competition

The ₹50,000 BrandOS competition

The ₹50,000 BrandOS competition

Studio and Insider participants can submit their final BrandOS projects to the ₹50,000 BrandOS Competition.

We’ll look at the strength of your

Thinking

Strategy

Execution

System

Presentation

The goal isn’t to make one pretty logo. The goal is to build something that actually feels like a brand.

The goal isn’t to make one pretty logo. The goal is to build something that actually feels like a brand.

The Outcome

What you walk away with?

What you walk away with?

  • A complete brand strategy and positioning document

  • A full visual identity, logo, typography, colour and composition

  • A brand system with graphic devices, imagery and art direction

  • Applications, mockups and campaign assets

  • A presentation-ready brand deck

  • Every AI workflow used across the season

  • Proposal, pricing and client communication frameworks

  • A finished case study you can actually sell with

  • A repeatable process you can run on the next client

  • A BrandOS Season 2 certificate of completion

Season 1 Feedback

What the last cohort said

What the last cohort said

Real feedback from the BrandOS Season 1 cohort. Season 2 runs longer, goes deeper and adds the commercial side.

  • Absolute Banger sessions delivered by Vansh with insane energy and insights. Loved everything about the Brand OS. It was worth every penny.

    Janvi Adam

    BrandOS Season 1

  • This was my first ever paid masterclass, and honestly, it was worth the pay. The real design and business knowledge I got was amazing, no one really shares what Designare shared.

    Dev Chopra

    BrandOS Season 1

  • Honestly BrandOS exceeded every expectation I had. Vannsh brings so much clarity to branding and the way he shares insights makes everything feel so applicable and not just theory.

    Shifa Shaikh

    BrandOS Season 1

  • I thought it would just be about learning branding, but it turned out to be so much more. It changed how I think, how I see ideas, and how I approach creativity.

    Ekta Ahuja

    BrandOS Season 1

  • What stayed with me the most wasn’t just the knowledge, it was the mindset. It reshaped the way I think, work, and show up every day. THIS IS 101% A GAME CHANGER.

    Mohit

    BrandOS Season 1

  • I was really skeptical at first since this was my first workshop that I joined through Designare. But I have to admit, this was one of the best things I did for myself in a very long time.

    Mariya Mubarak

    BrandOS Season 1

  • It was a great initiative. Even though I couldn’t attend live sessions, the recording sessions are doing justice. I’ve understood things about branding like nowhere before.

    Hiti Dudeja

    BrandOS Season 1

  • Brand OS was honestly a rollercoaster full of ups, downs, and a lot of reality checks. Learned things that actually matter in the real world. Grateful for the clarity and perspective gained.

    Omkar Vasaikar

    BrandOS Season 1

  • I attended the previous Blackbook workshops so obviously I knew this was gonna be something crazyy, but I didn’t realise the extent!! 4 days of “my mind is blown” ngl!

    Arushi Jain

    BrandOS Season 1

  • It was a very good experience. Get to learn a lot about the branding process and exactly how to execute it to create a good brand and its identity.

    Nidhi Ghaisas

    BrandOS Season 1

  • I really liked the structuring of the 4 day sessions we took. Each day we learnt something new and it really proved my purpose of coming to BRAND OS.

    Ramsha Khan

    BrandOS Season 1

  • It was an intense cohort full of practical knowledge about brand AND business. I took away a lot of formats that I’ll be using for real life projects as well!!

    Shivani

    BrandOS Season 1

  • Learned a lot from the workshop. Didn’t expect to be bombed with so much of knowledge. Literally, next level!!!

    Shivam Solanki

    BrandOS Season 1

  • I really learned a lot. Vansh was giving us the information, helping us out, also giving reality checks in between which was much needed.

    Mishti Purohit

    BrandOS Season 1

  • Honestly series was perfect, the amount of content, the presentation, all were great and very helpful.

    Garima Parashar

    BrandOS Season 1

  • Absolutely amazing workshop, worthy enough for the amount paid. Keep going and re doing such workshops.

    Riya

    BrandOS Season 1

  • I loved every single detail! Honestly had so much value and fun!! Thank you so much for bringing this.

    Neeraj Thatiparthi

    BrandOS Season 1

  • Honestly saying, everything here is perfect.

    Musabbir Ahmed

    BrandOS Season 1

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What exactly is BrandOS Season 2?

A two-week branding season that takes you through the complete modern process — brief, research, strategy, identity, brand systems, applications, presentation and the sale. You finish with a real brand, not a template.

How is Season 2 different from Season 1?

Season 1 ran over four days. Season 2 runs across two weeks, adds a full Sell module on the commercial side of branding, and goes much deeper into how AI fits into a serious branding workflow.

What is the difference between Core, Studio and Insider?

Core is the four-session system. Studio adds the Build Room and Ship Room, live project critiques and access to the ₹50,000 competition. Insider adds two private advanced sessions on running and closing bigger branding projects.

Do I need a client project to join?

No. You can build your BrandOS project on a real client, your own brand, or a hypothetical one. What matters is that you take one brand all the way through the system.

Are the sessions recorded?

Yes. Every live session is recorded, and the recordings are included at all three levels.

What exactly is BrandOS Season 2?

A two-week branding season that takes you through the complete modern process — brief, research, strategy, identity, brand systems, applications, presentation and the sale. You finish with a real brand, not a template.

How is Season 2 different from Season 1?

Season 1 ran over four days. Season 2 runs across two weeks, adds a full Sell module on the commercial side of branding, and goes much deeper into how AI fits into a serious branding workflow.

What is the difference between Core, Studio and Insider?

Core is the four-session system. Studio adds the Build Room and Ship Room, live project critiques and access to the ₹50,000 competition. Insider adds two private advanced sessions on running and closing bigger branding projects.

Do I need a client project to join?

No. You can build your BrandOS project on a real client, your own brand, or a hypothetical one. What matters is that you take one brand all the way through the system.

Are the sessions recorded?

Yes. Every live session is recorded, and the recordings are included at all three levels.

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